| 
  • If you are citizen of an European Union member nation, you may not use this service unless you are at least 16 years old.

  • Stop wasting time looking for files and revisions. Connect your Gmail, DriveDropbox, and Slack accounts and in less than 2 minutes, Dokkio will automatically organize all your file attachments. Learn more and claim your free account.

View
 

Markets and Export

Page history last edited by kjbheenick 8 years, 6 months ago

Please find below the Literature Review on Markets and Export of Breadfruit and also the outputs from the Workshop Group Activities. What we need to do now is to try to get answers to the questions that we have and any additional information that we have on this theme may also be added under the respective heading. 

 

To answer the questions below, simply click Edit on the top left corner, write your answer or any additional information and Save (at the bottom of the page).

Note: Anyone who is replying to a question is requested to put your name (in brackets) at the end of your answer or complementary information.

If in doubt, just add as a comment.

 

 

What do we know? 

Where are we now? 

Where should we be? 

What is missing to get there? 

Different types of products

  •  Fresh breadfruits for export
  •  Breadfruit flour
  • Other usages at level of household e.g. chips, cakes etc.  
  •  Wider range of products and breadfruit varieties
  •  Develop commercial production      
  • Identify local germaplasm/ Access other germplasm
  • R&D on processed products
  •  Identify interested entrepreneurs

Different markets

  • Eu   
  • Regional and international markets

 

  • Data on volume and value of exports and country of destination
  • Identify new export markets 
  • Identify competitors in export markets 

Market demand

  • EU and local Markets       
  • Australia, USA, Canada and New Zealand
  • Tourist industry
  • Domestic market e.g frozen chips, canned, flour
  • Gluten free products 
  • Determine current annual production in Mauritius
  • Work with hotel chef
  •  Local market intelligence
  • Market intelligence for Gluten free products 

Market Access

  • Fulfilling SPS requirements for EU  
  • Infrastructure for commercially processing
  • Food safety requirements
  •  SPS requirements for other international markets (Market barriers)
  • Logistics for packaging and export (Perishable)
  •  Certification (evidence for Gluten free products)
  • Financial Resources for investment
  • Identify SPS requirements for potential export markets (e.g. fruit flies)
  • Develop packaging
  • Develop certification system for food safety and allergens free 

 

Stakeholders involved in issues related to markets and export

Who? Why? How? 
1. APEXHOM 
  •  Involved in export policies and information
  • Facilitation  
  • Information on export standards, market access 
2. Exporters 
  • Know export markets 
  • Information on export data and constraints 
3. Producers/ Processors 
  • Need markets to sell
  • Production information 
4. AREU 
  • Post-harvest for exports 
  • Research and Development on shelf-life, post-harvest, storage, packaging, Good Agricultural Practices (GAPs) etc. 
5. Enterprise Mauritius 
  • Know export markets  
  • Participation in trade fairs to present breadfruits 
6. NPPO 
  • SPS for imports and exports 
  • Allow import of germplasm and information on SPS of export matkets 
7. Laboratories (Food Tech Lab) 
  • Testing of pesticides 
  • Testing of pesticide residues 
8. Women entrepreneurs
  • Capacity to produce/ process
  • Start processing
9. Chefs/ hotels
  • Use in restaurants
  • Use breadfruits – new recipes
10. Media
  • Communicate
  • Inform public about breadfruit
11. Consumer organizations
  • Inform consumers
  • Inform consumers about benefits

 

What questions are we asking ourselves? 

Types of products

Question: What is current production volume?

Answer: 

  •  

 

Question: What is current export volume?

Answer: 

  •  

 

Question: To which markets are breadfruit exported?

Answer:

  •  

 

Question: What are other potential markets?

Answer:

  •  

 

Different Markets

Question: In these export markets, what are customs duties applied?

Answer:

  •  

 

Question: In these export markets what are SPS requirements?

Answer:

  •  

 

Question: Can Mauritius abide by these SPS requirements?

Answer:

  •  

 

Question: Market intelligence in current and potential export markets: Who are the buyers? Price? Need specific varieties? Potential for market development? How consumed?

Answer:

  •  

 

Market demand

Question: Who are our competitors?

Answer:

  •  

 

Question: Their Prices?

Answer:

  •  

 

Question: Cost analysis including freight cost?

Answer:

  •  

 

Question: Seasonality of supply from Mauritius v/s others?

Answer:

  • Graph of availability of breadfruit in the UK (from freshinfo.com). However, it shows that Mauritius can provide breadfruits all year round, so the reliability of the data is unclear. Nevertheless, there are some countries in the Caribbean which do not produce during our fruiting season, so that might be positive. Need to confirm further.

 

 

Question: Development of other products; Processed; Pulp/ canned/ frozen / possible? Cost?

Answer:

  •  

 

Market access

Question: Export markets potential for these processed products?

Answer:

  •  

 

Question: What inputs are needed: Infrastructure, technology, packaging, storage conditions, transport conditions, cold-chain? (processed)

Answer:

  •  

 

Question: Forecast of production volume in next 5-10 years?

Answer:

  •  

 

Question: What are  requirements to import/ propagate varieties?

Answer:

  •  

 

Question: What is shelf life of varieties?

Answer:

  •  

 

Question: What are current standards for export? Size/ type of packaging?

Answer:

  •  

 

Question: Determine regularity of supply for export markets?

Answer:

  •  

 

Question: Are breadfruit destined for export coming from orchards or backyards?

Answer:

  •  

 

Question: Any orchard project?

Answer:

  •  

 

Question: Can orchard be certified global gap?

Answer:

  •  

 

Question: If marketed as Gluten free, who will certify?

Answer:

  •  

 

Question: What are health and nutritional advantages and How can these be used for marketing?

Answer:

  •  

 

Question: Sensitization of farmers on gap to produce good quality breadfruit, Who/How?

Answer:

  •  

 

Question: What is potential for absorption on local market?

Answer:

  •  

 

Question: Market intelligence: Who are buyers? Preferred way of consuming? Price? Potential for processed products and prioritize? Hotels: Potential?

Answer:

  •  

 

Question: Should new recipes be developed?

Answer:

  •  

 

Question: Marketing of breadfruit on local market: How? Who? For both processed and fresh?

Answer:

  •  

 

Question: What time of the year are competitors exporting?

Answer:

  •  

 

Question: What are the conditions for import of new breadfruit accession?

Answer:

  •  

 

Question: Any strategy to market breadfruit as potential candidates for food security?

Answer:

  •  

 

Question: What are the priorities for Mauritius?

Answer:

  •  

 

Question: Should we have a brand name- branding breadfruit of Mauritius?

Answer:

  •  

 

Question: What are storage conditions of breadfruit before export?

Answer:

  •  

 

Question: What are the requirements for export? (size, weight, type and so on)

Answer:

  •  

 

Question: What is the current practice for sale of breadfruit (whole/ whether semi processed?)

Answer:

  •  

 

Question: Are there any post harvest treatments for breadfruit before export?

Answer:

  •  

 

Question: Which sources of information exist on international trade of breadfruit?

Answer:

  •  

 

 

Comments (0)

You don't have permission to comment on this page.